This trademark set us the goal to emphasize and show its individuality and uniqueness as a brand and its products. One of the most important goals was a unique design that would not look like an online store, but positioned itself as a showcase where everyone could see in detail jewelry made of gold, silver and ceramics.
The choice of this web-studio was argued by an innovative approach to the issue of goal realization and quick feedback on our ideas and wishes.
Based on the color range of jewelry, customer wishes and the latest trends in web design, our team chose a palette of colors that best convey the brilliance of the brand, the color of the products and at the same time do not pile up a visitor with a large number of shades.
Having thoroughly studied all the competitors and partners in this segment, the site architects came up with a non-standard solution that maximally differentiated the online store from other platforms, but at the same time facilitated the customer’s interaction with the goods.
After drawing each element, he went to check and agree to the customer, who, guided by our recommendations and his presentation, took direct part in the project.
After fully approved all the details of the design in the case, the development department of the software part of the site joined. Which, in turn, wrote an audit of the behavior of customers in a specific segment as an online sale of jewelry.
individual approach to each
It is very important to have a clear idea of how the finished product will look on any device from which the client will follow.
The less screen the consumer has, the clearer we need to respond to his needs, that he would spend less time scrolling long pages of the site in the end result. These lines were the main motto when creating and editing a mobile version of the site. In it, we left the most necessary, what every visitor to the site needed.
After the implementation of the software part, the site was tested by various groups of people. Starting from the testers, ending with the customer and his environment, which gave us a complete picture and 100% concept that the online store is fully suitable for the purposes and tasks exhibited by the customer.
After completing all the work, and receiving feedback from the client, we are happy to move on to a new life stage of the project, its promotion and positioning in the Internet, but that’s another story …
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